• Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
  • Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
  • Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
  • Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
  • Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
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Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin

Beauty of Joseon

€22,71
€29,12
€22,71
Tax included. Shipping calculated at checkout.
    Size

    South Korea

    30 ml.

    The Beauty of Joseon Brightening Serum pairs 68.6% rice bran water with 2% alpha-arbutin to help the skin look brighter and more even-toned. The texture is light and fast-absorbing, so it sinks in quickly and leaves no heavy, sticky finish.

    What it does for your skin

    This serum is made for anyone who wants a more radiant, even-looking complexion. Rice bran water brings lightweight hydration, while alpha-arbutin helps visibly soften the look of dark spots and uneven patches for a smoother, more uniform appearance over time.

    Key ingredients

    • 68.6% rice bran water – referred to as "beauty water" in Korean tradition. Rich in antioxidants and vitamin B, it adds moisture and helps support a comfortable, well-hydrated skin barrier for a healthier-looking glow.
    • 2% alpha-arbutin – derived from cranberry and blueberry plants. It helps reduce the look of dark spots and uneven tone for a brighter, more balanced complexion.

    How to use

    Apply a few drops to clean, dry skin after toner, morning and evening. Pat gently until absorbed, then follow with moisturizer. In your morning routine, finish with sunscreen, since brightening care works best alongside daily sun protection.

    Who it's for

    Suitable for all skin types, including those who prefer a fragrance-free, lightweight serum. The formula has a pH of 7.87, is vegan and not tested on animals, and is made without artificial fragrances and colors, parabens, sulfates, animal-derived ingredients, alcohol, mineral oils, essential oils and silicones.

    Frequently asked questions

    When will I see a more even-looking complexion?

    Visible results vary by person, but consistent twice-daily use over several weeks tends to give the most noticeable improvement in radiance and tone. Pair it with daily sunscreen for the best look.

    Can I use it morning and night?

    Yes. Apply morning and evening after toner. In the daytime, always layer sunscreen on top.

    INGREDIENTS

    Oryza Sativa (Rice) Bran Water, Water, Glycerin, Butylene Glycol, 1,2-Hexanediol, Dipropylene Glycol, Alpha-Arbutin, Niacinamide, Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Arginine, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Disodium EDTA, Coptis Japonica Root Extract, Sorbitan Isostearate, Glucose, Coix Lacryma-Jobi Ma-Yuen Seed Extract , Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa (Rice) Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Seed Extract, Vigna Radiata Seed Extract, Zea Mays (Corn) Kernel Extract
    How to use

    Apply 2-3 drops of serum on the face. Pat gently to aid absorption, follow with moisturizer.Suitable for morning and evening use.

    Fast delivery with DHL
    Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
    Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
    Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
    Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare
    Beauty of Joseon Brightening Serum with Rice Water and Alpha-Arbutin - Koreancare

    Why Koreancare?

    • Fast delivery

      Usually within 2–4 business days.

    • CPNP

      All products has CPNP certificates

    • Returns

      14-day return policy for unopened and unused products

    FAQs

    Are your products authentic and imported directly from Korea?

    Yes, all our products are 100% authenticand are imported directly from South Korea. We work only with verified suppliers and brandsto ensure the highest quality and safety for our customers.

    How long does shipping take and do you ship internationally?

    We offer fast domestic shipping, usually within 2-4 business days. International shipping is available for selected countries and takes approximately 5–10 business days, depending on your location. Delivery time may vary during holidays or high-demand periods.

    Can I return a product if I’m not satisfied?

    Yes, we offer a 14-day return policyfor unopened and unused products. If there's an issue with your order or a product arrives damaged, please contact us within 48 hoursof receiving your package and we’ll help resolve the issue promptly.